Project Showcase: Motif Events, Inc.
Exhibitor: Blizzard Entertainment
Tradeshow: PAX East 2015
Graphics Production: Olympus Group
Motif Events, Inc., a company that specializes in exhibition marketing, event management, and corporate architecture, reached out to Olympus Group to provide a variety of large format, digitally-printed graphics for a large exhibit they were producing. The customer was Blizzard Entertainment, a developer and publisher of entertainment software, who wanted to feature their upcoming multiplayer computer game, “Overwatch,” at the PAX East annual expo. The expo attracts upwards of 70,000 people in the gaming industry.
Olympus Group worked with Motif’s design team to produce a 30’x30’x13’ custom, taper-shaped overhead tension fabric display, (4) 16’h x 7’w freestanding SEGs (Silicone Edge Graphics), and numerous printed Komatex (expanded PVC) panels. In only a few days, Olympus Group created quality, full color graphics that achieved the client’s goal of attracting and engaging gaming enthusiasts. The positive feedback received from Motif Events and Blizzard Entertainment included how incredibly well the Olympus Group team handled communication, graphics planning, and delivery that resulted in a display which included a flooring package, hanging sign, and game stations.